At the Sunday Times Generation Next Awards, hosted at Sandton Convention Centre on 11 May 2017, Nestlé’s MILO Cereal and BAR-ONE were voted the coolest breakfast cereal and chocolate respectively by the youth.
The Generation Next Awards, now in its 13th year, is the leading annual youth brand preference and consumer behaviour survey and event in SA.
Click the link below to download the Generation Next Results for 2016: